This stuff was designed from the ground up specifically for beards. The wash has a very gentle lather that is soft enough for your face and tough enough to handle curly, coarse beard hairs. We recommend applying the beard wash once or twice a week, but you can use it daily if you are in environments where your beard gets dirty regularly. Always follow up with a matching beard softener.
A great advantage of Beardbrand's washes are that they are designed to match the fragrance line of beard oils and mustache waxes. If you need both the wash & softener, then check out the kit here.